Conversion Tracker in Registration

The conversion tracker is a snippet of Javascript that renders an invisible element known as a conversion pixel or conversion tag on your registration page. It is used to capture the transaction data in a 3rd party system.

Here is where you find it in Disco:

Course >Settings >Registration >Scroll to the bottom and paste your snippet

A common use case for the conversion tracker is if you are running a Google Ads campaign. Google will provide the code for a conversion pixel that collects anonymized data about the conversion to be used to optimize the ad campaign and show successful conversions in the Google Ads dashboard.